Blogging is something you know you should be doing more of but it’s hard work and you’re not a writer.
When I talk to companies about blogging the planning side is always the hard bit, we all want a quick and easy way to get 1000 words up on the website every week.
This is what you can do.
Set a half hour timer and brainstorm with another person. Come up with 6 blog post titles. Think about what questions your customers ask to help the process along.
Then write down 4 or 5 headings under each title that describes what you want to say.
You’ve now got the ideas.
Spend a small amount of time every other day drafting out one of these headings. It doesn’t always have to be from the same idea, mix it up a bit but be consistent with your writing.
After a while you’ll have a bunch of partially finished blog posts, pick one, finish it, edit and post.
This system doesn’t work for everyone but if you’re pushed for time it’s much easier to finish a half done blog post than start one from scratch.