Welcome to Not Another Marketing Podcast where I’m talking to Michael Murdoch and Robbie Dale from Story Cube about storytelling.
Storytelling is one of those buzzwords that floats around the marketing world and you see lots of marketing guru’s on Twitter telling you to do ‘storytelling’. But what does this really mean?
In this episode I’m talking to Michael Murdoch and Robbie Dale the co-founders of Story Cube which they describe as a framework that helps organisations explain what they do through storytelling.
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