Welcome to Not Another Marketing Podcast where I’m talking to Sam Ovett from Mobile Pocket Office. We’re talking about what Apple have recently done to upset marketers & advertisers.
Apple have recently introduced third party cookie and tracking blockers to their PC web browsers and iPhones. A lot of marketers and advertisers are not happy as their stats and reports may now be different.
Talking tracking can be complicated especially if you’re more of a creative marketers than a technical one so in this episode I have Sam Ovett from Mobile Pocket Office who’s going to explain things in normal speak.
Sam’s company focuses on building business and marketing automation processes to help organisations with their workflows and discover the numbers and reports that actually matter.
You can find Sam at Mobile Pocket Office.
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