Welcome to Not Another Marketing Podcast where I’m talking to Roger Nairn the CEO of podcast production agency JAR audio. This week we’re chatting business 2 business podcasting.

Episode 157

A podcast can really help a business build trust, authority and connect better with clients or customers. But what about if you’re in the business 2 business world where things move a little slower and more multi-format content is needed to make a sale.

This week I’m chatting with Roger Nairn the CEO of podcast production agency JAR audio who’s worked with the likes of Netflix, Expedia, Walmart, Nordstrom, Lamborghini, Four Seasons and more.

Roger offers up lots of insight on podcasting for B2B brands including advice on strategy and planning.

You can find Roger on LinkedIn and also on the JAR Audio website.