Welcome to Not Another Marketing Podcast where I’m talking to Raúl Galera the Chief Advocate at Referral Candy, an app that allows you to set up and run customer referral programs so we’re talking referral marketing.

Episode 140

Referral marketing kind of fits into the world of word of mouth marketing where we nurture happy clients and in turn they tell other folks about us and get some sort of reward. It’s a strategy that can work well.

In this episode I’m talking to Raúl Galera the Chief Advocate at ReferralCandy, an app that allows you to set up and run customer referral programs so we’re talking about all the why’s and how’s of building it into your marketing mix.

You can find Raul on LinkedIn and Referral Candy on their website  and also on Facebook and Twitter.