Making Social Media Work For Your Business

Wednesday 28th September 2016
Take your social media to the next level and discover how to find new business, increase traffic to your website and build loyal followers who will happily promote you to their friends and colleagues.

Who is the training for?

Anyone who already maintains social media accounts for a business.

From the small one person company to marketing departments of SME’s this training is designed to help you discover ways to improve your social media skills and put a plan in place to save you time.

You will be able to take away solid, practical advice and fact sheets will be available to download at the end of the day.

Wednesday 28th September

Shropshire Hills Discovery Centre
Craven Arms, SY7 9RS

The Location

The training takes place at the amazing Shropshire Hills Discovery Centre which is just off the A49 on the outskirts of Craven Arms.

The postcode for your Sat Nav is SY7 9RS. You can also plan your route using Google Maps.

There is plenty of free parking on site and the centre is fully accessible.

The keep the costs of the training as low as possible lunch is not included but the centre has an amazing cafe that serves hot and cold food using locally sourced ingredients. Alternatively feel free to bring your own packed lunch and take advantage of the picnic tables and nature trails that lead from the site.

The Schedule

Morning Session

Arrive at 10.15 for a 10.30
Tea or coffee on arrival.

The State Of Play
Learn which platforms are best for your business. Discover who’s on what Social Media Network so you know where you should be.

Optimising your social media profile pages
Learn how to create a great profile that attracts visitors and filters people through to your website.

Developing a social media attitude & personality
Create a solid plan for the voice of your brand so you come across natural & likeable.

Creating a social media content calendar
Never be stuck for ideas. Learn how to keep on top of your content through planning.

Creating, writing & editing social media posts that work
The best posts win! Find out how to create engaging content. Learn editing tips, when to use hashtags and how to create exciting graphics/images with no photoshop skills!

Afternoon Session

Lunch 12.30 until 1.15
The Discovery Centre includes a cafe that serves hot & cold food using locally sourced ingredients but please feel free to bring your own lunch and take advantage of the local surroundings and nature trails.

Brand & Competitor Listening
Find out what are people saying about you & your competitors.

Using Hootsuite Social Media management software
An in depth look at how to use the various features of Hootsuite (free version) and learn to manage your social media efficiently.

Scheduling Your Social Media
Save time! How to schedule, what to schedule and more importantly, what not to schedule!

Dealing with comments & negative posts
Learn how to respond to positive and negative comments about your brand or products.

Growing your followers
Discover ways to increase your followers and engage influencers.

Tools of the trade
Learn about free online tools that can help you manage your social media.

Finish at 3.30pm

Social Media Training January 2016

Training Jan 2016

The Price & How To Book

The cost for the day is £35 per person.

I’ve tried to keep booking as simple as possible so just click the button below and choose how many tickets you want. Payments are by credit/debit card and processed by Stripe but please let me know if you want to pay by bank transfer or need an invoice.

Any questions? Email or direct message me on Twitter.

Terms of Booking

A booking will only be classed as confirmed once payment has been received.

Cancellation: Payment will be returned in full if a booking is cancelled up to 48 hours before the date of the event.


We found the training from Jon extremely useful. It helped build our confidence and we now know what we need to do. Jon is very knowledgeable on his subject and a really engaging presenter.

Layton Quinton

Marketing Manager, The University of Manchester Conferences and Venues

Jon provided an excellent course on web marketing. Everything I needed to know was covered in depth with great knowledge & experience. The results were astonishing & he therefore has my recommendations.

Dean Jones

RM Group